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It is an era of abundant choices and rapid consumption, shoppers demand a plethora of options before making the final purchase. As a result, eCommerce retailers are under continuous pressure to add and update their catalog to keep pace with consumer demand and stay competitive. A great catalog is invaluable for ecommerce players and key
Catalog management still remains a challenge for the majority of medium- and small-sized e-commerce stores, which employ relatively smaller teams who juggle a variety of roles on a daily basis. Plus, online catalogs are often managed manually using excel sheets, resulting in poor quality and inconsistent and inaccurate data across selling platforms. To make matters