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Category: Product Catalog Management
It is an era of abundant choices and rapid consumption, shoppers demand a plethora of options before making the final purchase. As a result, eCommerce retailers are under continuous pressure to add and update their catalog to keep pace with consumer demand and stay competitive. A great catalog is invaluable for ecommerce players and key
In an increasingly crowded and aggressively competitive eCommerce marketplace, building a strong brand image and trust can help businesses gain an edge over the competition. Brand image/reputation is basically how consumers perceive your brand, your products and services. Creating a credible brand image in not a one-time effort. Your logo and company name are just
Achieving success in ecommerce is hard work. With deluge of retailers offering similar product range at competitive prices, it is battle ground where attracting customers is tough. One of the key aspects that can really help you stand out is ensuring effective catalog management across channels. Although e-commerce product catalog management is anything but easy.
People’s preference in travel is shifting drastically. Travelers are now enthusiastic about new experiences and there is a substantial rise in solo travel. All this is made possible by rapid digitization. Today, people simply jump on to the internet to start planning their international or domestic vacations. Travel websites and smartphone apps have given unrestrained
Catalog management still remains a challenge for the majority of medium- and small-sized e-commerce stores, which employ relatively smaller teams who juggle a variety of roles on a daily basis. Plus, online catalogs are often managed manually using excel sheets, resulting in poor quality and inconsistent and inaccurate data across selling platforms. To make matters
Online stores, unlike brick and mortar stores, do not have the advantage of interacting with the customers in person, in absence of which the catalog becomes the storefront, in other words your salesman. Therefore, ecommerce catalog management plays a key role in delivering great customer experience and can no longer be delayed or overlooked. You
Do you know that 98% shoppers are dissuaded from completing a purchase due to inaccurate or missing information? Catalog management, if not done properly can be detrimental for the business. But as an ecommerce player you probably are already aware of the fact that a well-managed product catalog acts as a solid foundation that can