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Category: Marketplace Management
Greater brand visibility, access to wider audience and ability to reach global markets are some of the key benefits that retailers can gain by selling on ecommerce marketplaces. Amazon, Flipkart (India), and eBay, these marketplaces have achieved incredible success, proving to be one of the most profitable models when it comes to online retailing. However,
Global ecommerce is estimated to reach approximately $5 trillion by 2021. It is not surprising considering how every online retailer irrespective of the size is increasingly selling their products on the marketplaces. In fact, based on the massive success of popular marketplaces, we saw a whole new wave of marketplaces emerging across B2B and B2C
Marketplaces have played a crucial role in shaping the expectations of modern consumers. Extensive range of brands, plethora of product choices, competitive and low prices, personalized experience, seamless checkout and above all mostly free and fast delivery – have completely redefined the ecommerce space. From Amazon, Google to Facebook, all these giants are rapidly evolving
Over 2 billion people globally are expected to buy products and services online by 2021. As ecommerce becomes mainstream, customers are increasingly demanding rich and consistent online experience that can help them make informed choice and buying decision. To cater to this demand, sellers are adopting multichannel selling approach to tap into larger target audience
Retail continues to change rapidly, driven largely by consumer expectations and emerging technologies. Not only millennials but all consumers now expect ecommerce services that offer reliability, convenience, speed and security. One big trend that shows no signs of slowing down is the demand for custom retail experiences. This often involves face-to-face encounters but can also
E-commerce is becoming increasingly accessible and consumers are shopping on the go. The convenience of shopping anytime, anywhere makes online shopping a preferred medium of purchasing. Additionally, there are more stringent shopping and safety standards that assure consumers of a great shopping experience in a secure environment. However, despite all these, online purchases haven’t necessarily
At the recent Retail Global Las Vegas 2018, the session on Amazon listing creation and optimization was one of the more popular sessions. Robyn Johnson of Bestfromthenest.com and Marketplaceblueprint.com shared insights on the listing process, strategies beyond giving a great product title and listing optimization. Amazon listing optimization is optimizing your product listing in such
Amazon turned 20 recently and what started off as an online bookstore is today world’s biggest online retailer that presents excellent opportunity for third party sellers. The internet marketplace has become very competitive for sales, thanks to the steadily growing sellers-base. It isn’t easy to make your item be found and bought by your target
The retail industry is constantly evolving and as a modern retailer, you have to be consistently adapting your strategies, processes and workflows to keep up with the pace of change in the industry. And this includes how you manage your inventory. Inventory management is both an essential as well as the most difficult part of
Pricing is considered as one of the most important criteria for online shoppers while making their final purchase decision. More than 60% online shoppers marked pricing as the first indicator. Clearly, pricing is one of the most important factors considered by consumers before making their final purchase decision. Did you know that over 90% of
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